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H o u s e   o f   g o  -  N i k e 

-  n i k e t o w n   c h i c a g o  -  U S A   2 0 1 8  -

Celebrating the launch of Nike’s revolutionary Epic React shoe our US teams joined forces in Chicago to bring the one-of-a-kind  ‘House of Go’ to life. The state-of-the-art treadmill studio within offers complimentary classes tailored to all fitness levels – with coaching and music to motivate! The “fun house” style retail atmosphere and interactive exhibitions visually showcased the soft, springy, and light attributes of this ground breaking running shoe.

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photography by Tim Jarosz